Kwixesha lamaza onxibelelwano lwedijithali kunye neselula, iminyhadala yezemidlalo ayibanga linqanaba lokhuphiswano kuphela, kodwa ibe yindawo yegolide yokuthengisa uphawu. Ngokuhamba kwayo okuguquguqukayo, i-HD impembelelo ebonakalayo kunye nemisebenzi edibeneyo, i-trailer ye-advertising ye-LED iye yaba ngumqhubi wonxibelelwano oyimfuneko kwimicimbi yezemidlalo. Eli phepha liza kuhlalutya ngokunzulu iimeko zezicelo ezininzi, iingenelo zobugcisa kunye neemeko ezisebenzayo zeetrailer zentengiso ye-LED kwimicimbi yezemidlalo, kwaye ubonise indlela yokudala ixabiso le-multi-win kwisiganeko, uphawu kunye nabaphulaphuli.

Iimeko zesicelo ezingundoqo zeetreyila zentengiso ye-LED kwimicimbi yezemidlalo
1. Umboniso wentengiso oguqukayo kwindawo yomsitho
Iitreyila zentengiso ze-LED zixhotyiswe ngezikrini ezingaphandle ezinombala ogcweleyo, ezinokusasaza iintengiso ze-brand, izibhengezo zesiganeko okanye ulwazi lomxhasi ngexesha langempela. Xa kuthelekiswa nebhodi emileyo yemveli, umfanekiso wayo oguquguqukayo kunye neziphumo zesandi ezidityanisiweyo, zinokutsala ngokukhawuleza ukubonwa kwabaphulaphuli. Ngokomzekelo, kwisiqingatha sexesha lomdlalo webhola, i-trailer yentengiso ingabonisa inkcazo ephezulu yevidiyo yeemveliso zabaxhasi kumda webala lezemidlalo, ukudibanisa umxholo weenkwenkwezi zeenkwenkwezi ukuqinisa imemori ye-brand point.

2. Usasazo ngqo kunye nokusasazwa ngqo kwesiganeko
Iitreyila zentengiso yeselula ye-LED zixhotyiswe ngezixhobo ezivakalayo kunye nevidiyo, ezinokufikelela kumqondiso wosasazo oluphilayo lomsitho kwaye zisasaze umsitho ngaxeshanye kwindawo okanye kwisangqa seshishini elijikelezileyo. Eli nqaku alikhonzi kuphela abantu abangakwaziyo ukungena kulo msitho, kodwa ukwandise ukusasazeka komsitho. Umzekelo, kugqatso lomgama omde, itreyila yentengiso inokubonelela ngeemeko zomdyarho wexesha lokwenyani kubaphulaphuli endleleni, ityhale idatha yeembaleki kunye nezibhengezo zophawu, kwaye iphucule amava okubukela umdyarho kunye nexabiso lentengiso.

3. Ukusebenzisana kophawu kunye namava antywilayo
Ngokusebenzisa itekhnoloji ye-Intanethi, ukusebenzisana kwekhowudi enamacala amabini kunye neminye imisebenzi, i-trailer yentengiso inokutshintsha abaphulaphuli ukusuka "kwi-passive reception" ukuya "kwinxaxheba esebenzayo". Umzekelo, ngexesha lomdlalo webhasikithi, abaphulaphuli banokuthatha inxaxheba kwilotho yebhrendi okanye kumdlalo weenkwenkwezi ngokuskena ikhowudi ye-QR esikrinini, ukuze baqonde intengiso yonxibelelwano lwe-intanethi kunye nolwe-intanethi kunye nokuphucula inkoliseko yophawu.

Izibonelelo zobugcisa kunye nokusebenza kakuhle konxibelelwano lwee-trailer zentengiso ye-LED
1. Amandla empembelelo ebonakalayo ephezulu kunye nokuguquguquka
Isikrini se-LED sisekela i-360 yokujonga i-Angle kunye ne-high-definition color color, umfanekiso oguquguqukayo onomsindo ojikelezayo, unokugubungela iindawo ezixineneyo ngaphakathi nangaphandle kwendawo. Ukuhamba kwayo kuphula umda wendawo yokuthengisa esisigxina, kwaye inokubekwa ngokuchanekileyo kwindawo yokupaka, umjelo wokungeniswa kunye nezinye ii-flow nodes zokuqinisa i-exposure effect.

2. Ukuhanjiswa okusebenzayo kunye nokulungiswa kweendleko
Xa kuthelekiswa nescreen esikhulu semveli sangaphandle, iitrayila zentengiso ze-LED azidingi irenti yendawo kunye neendleko zokugcinwa kwexesha elide, kunye neendleko zokuhanjiswa okukodwa kuphela yi-20% -30% yeendaba zemveli. Ngexesha elifanayo, umxholo wentengiso unokutshintshwa ngexesha langempela ukuhlangabezana neemfuno zezigaba ezahlukeneyo zokhuphiswano. Umzekelo, okokugqibela kunokutshintshwa ngokukhawuleza kubaxhasi bentengiso ekhethekileyo ukuze kuphuculwe ixesha elifanelekileyo.

Imeko ye-Classic: I-trailer yentengiso ye-LED ukwenza njani ukuthengisa kwezemidlalo
1. Ukuvezwa kophawu kwimisitho emikhulu yezemidlalo
Kumdlalo webhola ekhatywayo omncinci ngo-2024, uphawu lwezemidlalo lwaqesha itreyila ye-LED yentengiso ukuze isasaze ividiyo yokuthengisa ibhrendi kumda webala. Isikrini ngaxeshanye sibonisa ingqokelela yokudubula kweenkwenkwezi kunye nolwazi lokunyuswa kwemveliso, idityaniswe ne-cheer ehamba phambili yokusebenza kwinqanaba lelori, umthamo wokukhangela uphawu lonyuke nge-300%.

2.Ukwenziwa kwendawo kunye nokungena kwiziganeko zengingqi
Umdyarho weembaleki wasekhaya waseka "isikhululo segesi esisebenzisanayo" ekuqaleni nasekupheleni kwetreyila yentengiso ye-LED, ebonisa umgangatho kunye neenkcukacha zempilo yeembaleki ngexesha lokwenyani, kwaye yafaka izibhengezo zeshishini lendawo. Emva kokuba uphando lubonise ukuba i-80% yabathathi-nxaxheba babenokuqonda okunzulu kwi-brand yomxhasi kwaye baphumelele ukufikelela ngokuchanekileyo kwimarike yengingqi.

3.Ukudityaniswa kwezenzululwazi kunye nobuchwepheshe kwimisitho yemidlalo ye-e
Kwisiganeko esidumileyo se-esports, i-trailer ye-LED ye-AD yi "cabin yokujonga i-mobile", exhotywe ngeteknoloji ye-5G ukubonelela ngokusasazwa okuphilayo kubabukeli. Imifanekiso yabalinganiswa bomdlalo ibekwe kumacala omabini esikrini ukutsala abantu abatsha ukuba bangene ngenqindi kunye nokwabelana, kunye nokunyusa ubushushu besihloko sophawu kumaqonga oluntu.

Ngenzuzo ehlanganisiweyo ye "mobile + itekhnoloji + yokusebenzisana", itreyila yentengiso ye-LED ilungisa ngokutsha unxibelelwano lwendalo lwemisitho yezemidlalo. Ayivuleli kuphela ijelo lokuvezwa kwexabiso elisebenzayo kwi-brand, kodwa iphinda ibalise umgama phakathi kwesiganeko kunye nabaphulaphuli ngokusebenzisa iifom ezintsha. Kwixesha elizayo, kunye nokuphuculwa kweteknoloji kunye nokwandiswa kweemeko zesicelo, ii-trailer zentengiso ze-LED ziya kuba yi-injini engundoqo kwintsimi yokuthengisa ezemidlalo, ukukhuthaza ukuguqulwa okunzulu ukusuka "kwixabiso lokhuphiswano" ukuya "kwixabiso lezorhwebo" kunye "nexabiso lentlalontle".